I build digital tools and deliver IT projects for Belgian businesses.
- /01Build: websites, apps, products
- /02Automate: AI, data, CRM
- /03Deliver: IT projects, quality, GxP
3 ongoing missions
UCB · XLG · Leroy & Partners
My products & missions
- Beneloo
- Observatory
- Singulr
- Pulse Noir
- BiblioPulse
- Service-Volée
- Iris Noir
- Royal Wellington
- UCB
- XLG
- Leroy & Partners
01Who I am
©2005-2026
I'm Benjamin de Bruijne, digital & AI consultant.
Twenty years of IT projects taught me one thing: a good tool is one that runs.
I design digital solutions that turn needs into concrete tools: websites, automations, data, AI and delivery.
01Years
20+
Of experience in IT, product and digital transformation, from SMEs to pharma groups.
02Projects
200+
Web projects built or led over twenty years, from brochure sites to business applications.
03Live products
6
Service-Volée, BiblioPulse, Pulse Noir, Beneloo, Observatory, Singulr: designed and operated by me.
04Ongoing missions
3
UCB, XLG and Leroy & Partners, alongside my products.
02Currently working with
Currentlyworking with.
Three missions in parallel, alongside my own products.
01Biopharma
Ongoing
UCBAI & GxP Solutions Architect: automation, IT/OT integration, document governance, compliance.
02Business services
Ongoing
XLGScoping then automation of the invoicing process, from timesheets to client approval.
03Judicial officers
Ongoing
Leroy & PartnersGeneralist mission around accounting: needs, tools, automations.
03My products
Myproducts.
Products I designed, built and shipped, grouped in two ecosystems.
Reading ecosystem
Pulse Noir × BiblioPulse
A 2,150-reader crime-fiction community, its author hub, its literary prize, and the personal library that grew out of it.
Data & sovereignty ecosystem
Beneloo × Observatory × Singulr
Measure SME visibility in AIs, advise from the measurement, and keep control of data and tools.
04Websites delivered
Websitesdelivered.
Brochure sites and platforms delivered to clients, in Belgium and France.
- 01Wimbledon Tennis ClubSports club · 2025wimbledontc.com
- 02Saul RacineAuthor · 2025saulracine.be
- 03Chir-OphtaMedical · 2025chir-ophta.be
- 04Le Verseau ClinicClinic · 2026cliniqueleverseau.be
- 05Notre-Dame de StockelCare homenotre-dame-de-stockel.be
- 06Résidence Sainte-AnneCare homeresidence-sainte-anne.be
- 07rTMS WellcareMedicalstimulation-magnetique-transcranienne.be
- 08AbofieldIndustryabofield.be
- 09SAR BeneluxInsurancesar-benelux.com
- 10ValeoneCouturevaleone.be
- 11AquaresE-commerceaquares.be
- 12Success Tennis CoolTennis schoolsuccesstenniscool.com
- 13Manuel Apicella ChessOnline trainingmanuel-apicella-echecs.fr
05Services
What Ido.
Three ways to work together, always tailored.
01Build
Websites, applications and products that run
A brochure site, a business application, a shop, a member area, a complete product: I design and build the tool, from specification to launch, with no dependency on a vendor or an agency.
Astro, React, Next.js, PHP, Postgres or Supabase depending on the need: the right tool, not the trendiest. You keep the code, the data and the keys.
See the offerIncluded
- 01Brochure sites and multilingual platforms
- 02Business applications and member areas
- 03Shops, payments, connected forms
- 04Migration off WordPress, Podia or Lovable
02Automate
AI, data and CRM that work for you
Automatic summaries, request triage, follow-ups, content generation, visibility measurement in AI engines: AI is useful when it removes a specific chore. I plug models into your data and tools, with guardrails.
A simple CRM that centralises your contacts, follow-up scenarios, dashboards that tell the truth: hours recovered every week, and a system you understand.
See the offerIncluded
- 01Automations and follow-up scenarios
- 02AI on your data (OpenAI, Claude, Perplexity)
- 03CRM, funnels and dashboards
- 04Google & AI visibility: audit and action plan
03Deliver
IT projects delivered by the book, including in GxP environments
Twenty years of IT projects, including several in regulated pharmaceutical environments: scoping, planning, quality, computer system validation (CSV), change management. I run your projects with method, from idea to production, in line with GxP, 21 CFR Part 11 and data integrity requirements.
Specifications, supplier follow-up, IT/OT integration, document governance, testing, team training: one contact who speaks business, quality and tech, and who makes your teams autonomous.
See the offerIncluded
- 01Scoping, planning and supplier follow-up
- 02CSV validation, GxP and 21 CFR Part 11 compliance
- 03IT/OT integration and document governance
- 04Testing, go-live, team training
06Process
5 stepsto launch.
From the first call to launch, a simple, jargon-free process.
- 01
Understand
Analysis & objectives
We start with a real conversation: your business, your clients, what is stuck today. No ready-made solution — I first look for where time and leads are being lost.
- 02
Structure
Build plan
I draw the full journey: who uses the tool, what they see, what triggers action. Every screen and every automation has a precise role.
- 03
Build
Tool & integrations
I build the tool and connect it to what exists: calendar, form, CRM, database. A clean, fast system you can evolve without depending on anyone.
- 04
Automate
AI & follow-ups
Everything that can be automated is: follow-ups, summaries, triage, confirmations. You answer within 24h even when swamped.
- 05
Track
Measure & optimise
Launch, test, measure. We look at the numbers together, adjust what needs adjusting, and the tool improves month after month.
Ready totake action?
Tell me about your business, your goals, and where you want to take it.
What you get
- Free 30-minute call
- No commitment
- Clear action plan
07Contact
Let's talk aboutyour project.
A need, an idea, a question: I reply within 24h.